"Guido really knows his stuff – he’s done many SEO reports for our customers and managed our backlink generation campaigns successfully. His work is remarkable, plus he’s reliable and friendly."
Hello! I'm Guido De Marco, a freelance SEO consultant expert with over 10 years of experience in boosting brand visibility and increasing organic traffic, connecting businesses with their target audience.
Both small/medium-sized businesses and freelance professionals as well as influencers and artists need a solid online presence, and a custom SEO strategy is key to achieve their goals.
Ready to take your business to the next level?
SEO (Search Engine Optimization) is vital for any project, as everything starts with a search.
The question is, will they find you?
My freelance SEO consulting service is carefully tailored to each project, taking into account your industry, competition, and product / service. Scalable results can't be achieved with a generic model.
The health and status of your website is one of the most important factors to consider when it comes to SEO. Both the structure and its essential elements must be strategically planned for maximum impact.
The fundamental pillar upon which your customized SEO strategy will be built: understanding how your audience searches for the products/services your business offers to take appropriate action.
The SEO strategy defines the steps and actions to follow, but change will occur once the improvements are executed on your website. The technical deployment of these features will make the difference, and I can do that for you.
The better your content's quality, the higher the chances of positioning higher. But of course, that content must also be strategically optimized with your audience and competitors in mind. Let me help your content rank.
While your website, content, server, and performance are essential for good SEO results, backlinks determine your domain's authority. Without referral links, it won't be enough.
Happy clients are an example of the commitment and dedication with which I focus when participating as a freelance SEO consultant
Satisfaction
Websites optimized
Organic clicks generated
I became interested in SEO in 2008 after graduating as a Web Developer. Back then, there were no courses to learn from, except for Google's official blog and sites like Moz, SEroundtable, and Webmasterworld. Since then, I have specialized in SEO with real experience through experiments and work on multiple websites.
I was hired by Abigdoor, a leading SEO agency in Latin America, where with my technical background, I have collaborated as an SEO analyst for some of the most important companies in Latin America, such as MercadoLibre.com, Clarín, Despegar.com, LA NACIÓN, Latam Airlines, and others in Portuguese and English markets, in addition to Spanish.
Recently I founded my own SEO agency: Celestium, where I serve as a director and through which I provide premium SEO advisory and consulting services, offering high-quality solutions.
You probably have questions about how freelance SEO consulting works. Check out the most frequent questions regarding my SEO Specialist service and freelance SEO consulting below; but don't hesitate to contact me for advice and personalized support.
A freelance SEO consultant (also referred to as a freelance SEO analyst) is responsible for a wide range of tasks to maximize the visibility and performance of a website in search engine results pages like Google (known as organic results, vs. paid ones). In general, an SEO consultant only offers SEO consulting services for your project, meaning they suggest actions and guide their implementation without making any changes themselves. If you're looking for an SEO consultant who can handle both SEO consulting and the technical implementation of these improvements on your website, get in touch with me.
The reality is that if you want your business or project to be known and found online, sooner or later you will need to work on its digital marketing. Sooner is better. What happens is that, unlike other channels, SEO is essential for building credibility for your brand, and it ends up being a constant source of traffic compared to others like SEM or ad campaigns, which disappear as soon as you stop investing. In SEO, the time and effort invested tend to last longer, generating more visibility without cost in the medium-long term.
The experience and knowledge of the freelance SEO consultant handling your project or brand is crucial to ensure that SEO strategies are built specifically for your business and are efficient and sustainable. A seasoned SEO consultant can bring immense value by revealing strategic information about your business and your audience, as well as about the market and your competitors. There are many people who claim to know about SEO, but many of them have only watched YouTube videos or taken beginner courses on platforms, and that's just scratching the surface. Real SEO knowledge comes from actual experience working with real websites and facing real-world SEO problems. Make sure to hire a seasoned SEO freelance consultant, or you'll be throwing your money down the drain.
No, it's not the same. The difference between an SEO agency and a freelance SEO consultant is the size of the team and the project's priority. Some marketing agencies won't give your project the priority it deserves as a result of having too many customers, and they tend to offer rather poor service quality by offering multiple marketing solutions (including SEO) to get more clients. Unless the agency is SEO-specific, like Celestium, the results may not be effective. In this sense, a freelance SEO consultant would be a better choice since they typically handle a few projects at a time.
The cost of freelance SEO consulting services can be determined in a few different ways: hourly rate, a fixed number of hours per month, or per project. Based on my experience, I've learned to adapt to different situations for each scenario. Some brands are looking to improve their already-launched website, while others are about to launch a new project. The hourly rate for a freelance SEO consultant will depend on their level of expertise, technical knowledge, and experience. Feel free to reach out for a customized quote for your project.
Yes, I have worked on SEO reputation projects for public figures. Online reputation in SEO is quite different to a regular SEO campaign, as it needs to deal with managing disinformation and/or removing contents from Google's index. I would be happy to help you improve your SEO reputation / search engine reputation.
Local SEO is a specific area of SEO that focuses on brick-and-mortar businesses with a physical location or a company with a real address. It involves different tactics than those used for a 100% digital business, such as a SaaS company. Local SEO includes managing your Google My Business profile and Google Maps listings. I can definitely help your business excel through local SEO practices. And yes - I have several local SEO experts in my network who I can reach out to for additional support, if needed ;)
Shopify SEO experts are in high demand, and it's no wonder, given that Shopify is one of the top 5 e-commerce platforms worldwide, with a market share of almost 12%. As a Shopify SEO Manager, I can definitely help increase your store's visibility. Let me know more about your Shopify store, and I'd be happy to collaborate with you.
Yes, I can generate content for your website based on your keyword ideas and manage your SEO content writing process as a freelance. I am able to develop robust content pieces in English, Spanish and Portuguese - and if you need other languages such as French, German, Dutch or Italian, I know a group of copywriters that can help us come up with a stunning piece.
Contact me to discuss your project and work together on a customized SEO campaign.